What is the standard target for days earned occupancy each month?

The standard target for days earned occupancy each month is set at 94-95%. This benchmark is important for assessing the effectiveness of occupancy management in the hospitality and service industries. Achieving this level indicates that a business is successfully maximizing its available space, leading to optimal revenue generation and operational efficiency.

Occupancy rates in the range of 94-95% reflect a healthy demand relative to the available capacity, signifying that the business is meeting customer needs without overselling or risking guest dissatisfaction due to overcapacity. A target within this range encourages a balanced approach to bookings, allowing for flexibility and the ability to manage fluctuations in demand while also ensuring that revenue goals are met. This metric is crucial for making informed decisions regarding staffing, marketing, and pricing strategies to maintain competitiveness in the market.